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Bras hub hero D

Love your bra,
Love VS

Support when you need it—flawless beauty throughout every moment… Because bras – they’re our thing. We’ve been making truly adored, intimate lingerie for years and years (over 40 if you’re counting!), using unmatched research, innovation and one-of-a-kind design. It’s why women all over the world put their trust in us to fill their top drawers, giving them supreme comfort, fit and style.


Whether you’re looking for your next favourite everyday underwear, need a precise style for underneath your occasion ensemble or simply want to frame your figure beautifully – at Victoria’s Secret, we’re always here for you.

Discover Your Signature Silhouette

Created to inspire, empower and ignite your love for VS – our bras are made with you in mind and now it’s time to discover your next favourite. With so many styles to choose from, let us give you the low-down on our full bra collection…

1. First things first you’ll want to fall in love with your favourite collection. Let our bestselling Body by Victoria bras support you through all of life’s big (and little) moments. Go ultra-romantic with our feminine-forward Dream Angel collection or level up the sultry style of your lingerie drawer with our Very Sexy favourites.

2. You’re heart-eyed over a certain collection – now you’ll want to choose your lining level. Go for an unlined option for that super lightweight comfort. Choose a lightly lined style for a smoothed-over, supportive feel. Or, choose a push-up bra to give you extra lift and to maximise your natural curves.

3. Lastly, you’ll want to pick your frame. Different bras offer different shapes and silhouettes, and with that each promise to give you support and coverage in differing ways. For example, demi cuts skim across the boobs to give a flattering lift, while full-cup bras and T-shirt bras give slightly more coverage for extra support. Read our bra edit below to find your ultimate frame.

The Bra Edit

With so many bras to choose from, we’ve curated a helpful guide so you can find your perfect match. We’ll let you know how each fit and when’s best to wear each one. Ps. With styles this irresistible, please don’t come for us if you end up lusting for one of each!

Bra Sizing & Fitting

The bra of your dreams is sitting in your basket, but before you checkout make sure you get your perfect fit. How to measure bra size? If you’re in a hurry, don’t worry, you can check your bra size in the comfort of your own home! So, grab your tape measure, get comfortable and head to our bra size calculator.

We’d love to say hello! Why not treat yourself to the ultimate VIP-worthy pamper day and head on over to our flagship store on Bond Street, London. Here we can measure you up, let you know your bra size and can also recommend you some of our beloved bras that’ll suit your shape. Bra fittings can be booked here.

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